SeoAlchemist

Google has just rolled out its Search with My Location for iPhone running OS 3.0. What this nifty feature does is to allow iPhone users to search for specific location without having to key in the exact place where they are.  It recognizes the exact place where a user is, so much so that it gives specific names of restaurants, bars or other establishments when using generic search terms.

A good example given by the Official Google Mobile blog is when searching for “jazz clubs”. If an iPhone user has turned on this feature, Google mobile search will display jazz clubs in the area where the user is. So, if a user is in New York, searching for “jazz clubs” on Google mobile search will give a lists of jazz clubs in New York.

This feature is currently available only for U.K. and U.S. iPhone users. To turn this feature on, simply point your iPhone’s Safari browser to www.google.com and tap on the “My Location” link.  Tap on the “update” link to update the screen and your location will be displayed on the  homepage.

To protect privacy of users, Google promises not to use a user’s location in search. In addition, users can always opt-out of this feature by disabling it from the Preferences option below the Google mobile home page.

Check out the SEO Tools guide at Search Engine Journal.

Google Introduces Search with My Location for the iPhone