SeoAlchemist

Another interesting thread at WebmasterWorld discusses the pros and cons of Google cache for website owners. Google cache might be helpful for surfers but for webmasters it sometimes turns out to be “real poison”:

It is being scraped, regurgitated, redirected, cloaked, you name it. So why would I as a website owner want to allow that to happen?

Thus some (I dare not say “many”) webmasters choose to ban Google from republishing their sites content using NOARCHIVE metatag:

<META NAME=”ROBOTS” CONTENT=”NOARCHIVE”>

or

<META NAME=”GOOGLEBOT” CONTENT=”NOARCHIVE”>

When and why would you want to prevent Google from saving and showing your pages?
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