SeoAlchemist

How to make gold with SEO.

Source Ordered Content: SEO Benefits (and Drawbacks?)

July 25th, 2008 by

Sometimes it’s very useful to return to basics and refine good old SEO techniques you might forget. SOC (”source ordered content” or “front-loading”) is one such technique that basically incorporates placing content as close to the beginning of the page as possible and using CSS to display page elements where they “belong”.

Here is a very simple example: that’s what you see at the top of a very popular blog: (1) head (+ (2) navigation) => (3) left column => (4) content => (5) right column - that’s the way it is displayed:

SOC example 1

So we expect to see content block going after the left column in the page source…. but instead we see content much closer to the top, right after the head navigation (you can also check that with SEO browser):

SOC example 2

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This entry was posted on Friday, July 25th, 2008 at 2:47 am and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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