SeoAlchemist

How to make gold with SEO.

Vetting An Agency: Protecting The Family Jewels

September 20th, 2007 by


In House - A Column From Search Engine Land
One of the biggest realizations that hit many in-house search marketers is the simple fact that they cannot do it all themselves. Despite the best of intentions and the strongest work ethics, the fact remains—you are but one person and there are only so many hours in a day.

If you are fortunate enough to have a dedicated team of search experts working with you, your team can still easily hit a wall. Eventually something will come up, or time and circumstances will conspire to leave you staring at the calendar or out the window with one seemingly frightening through rattling around inside your brain…

You need to hire an agency. GASP!

Click to continue reading…

This entry was posted on Thursday, September 20th, 2007 at 12:01 am and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

Leave a Reply